Clare Taylor, who leads Apricus Marketing, and Laura Parry, the founder of Parry Creative, have built a strong partnership that has seen them work with a range of organisations, most recently teaming up with DB ESG, a prominent rolling stock engineering solutions provider for the UK rail sector.
Located at Derby’s RTC Business Park, DB ESG has benefitted from the pair’s combined expertise in branding, design, and marketing strategy over the past two years.
“We have thoroughly enjoyed working with Clare at Apricus and Laura at Parry Creative,” said Kevin Dilks, Business Development Manager at DB ESG. “They have brought clarity to our marketing and helped us refresh our visual identity. We look forward to achieving even more together in 2025.”
Clare, who has over 25 years of experience in strategic marketing and marketing management across sectors including engineering, rail, and technology, noted the significance of this collaboration.
“Winning this client has been significant for us both,”
she said.
“Laura and I have been collaborating since the early phase of our businesses, and it’s always been a perfect partnership – her talent for branding and design, and my focus on marketing strategy and client-side experience.”
Founded in 2020, Apricus Marketing and Parry Creative joined forces three years later, working from their offices on St Mary’s Gate. Their partnership has become a cornerstone of their businesses’ growth and success. “I know I can speak for both of us when I say it’s been an incredibly productive five years,”
Clare added.
Laura, who brings over 20 years of experience in developing brands and delivering creative projects to clients worldwide, echoed this sentiment.
“Collaborating with Apricus Marketing allows us to offer a full range of marketing services to our clients,” she said. “We’re excited for what’s ahead and look forward to continuing our work together.”
To celebrate their joint milestone and the success of their collaborations, Clare and Laura plan to host a small celebration later this year, inviting trusted clients to join them at their Derby office.
“We are beyond grateful for all the projects we’ve worked on together so far,” Clare said. “The event is our way of saying ‘thank you’ to those who have supported us on our journey.”
This milestone event underscores the duo’s commitment to supporting businesses across Derby and beyond, reinforcing their dedication to providing effective, strategic marketing and creative solutions.